Work: The Mid-Atlantic Sports Network (MASN)
RSN of the Baltimore Orioles & Washington Nationals
Summary: Scaled MASN's digital department from small operation to full in-house social and production studio
During my time in MLB, I was the decision-maker for all of MASN’s digital marketing and creative efforts.
Highlights:
Produced live social show “MASN All Access”, which had 11.3 million views in 2018
Negotiated and executed marketing contracts with MLB players and managers
Directed team of up to 15 members while serving as liaison for sales department
Managed $600,000 marketing budget, including promotional outreach and social ads